Branding a major conference

The OSIsoft Users Conference is a 2000+ attendee gathering in San Francisco each year. I designed the brand identity and collateral for the event.

The industry icons raised awareness of the diversity of OSIsoft's customers—and, of course, the custom nametags served as icebreakers for attendee mingling (so you're oil and gas? Me too!).

Branding a conference

The conference theme, "Turning insight into action", emphasized using data from OSIsoft's applications to drive decision-making.

Branding a conference

I matched the map room colors with the colors on the conference schedule.

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