Wynd is a portable air purifier that senses the air quality and filters the air as needed.
The detachable Wynd Air Quality Tracker shows air quality in real time.
In designing the app, I wanted to give users actionable insights as well as the ability to remotely control Wynd.
Since many air purification companies are old-school and utilitarian, I developed a modern, minimalist brand identity.
I created a highly custom website, including a product teardown I made by exporting 3D renders and coding them into a fluid animation.
To match Wynd's mission of cleaning the air, we wanted the packaging to evoke environmental friendliness. The packages are made of 100% recyclable kraft cardboard and I created line graphics that emphasize Wynd's simplicity.
Wynd raised over $600k on Kickstarter and was featured as one of Time Magazine's best inventions of 2016.