In 2020, I founded a Mozilla-backed startup called Talium. Talium is a text editor meets webpage builder (think Notion mixed with Webflow). Try it out here.
I wanted to enable users to use the rich text editing (like Google Docs) and publish their documents into sleek, shareable webpages (like Medium or Notion—but with more design flexibility).
Creating a solid UX flow was extremely important to me. Talium needed to be the fastest way to publish a page, from start to finish.
I did in-person and remote user testing, used Google Analytics to track events and user flows, and gathered feedback through email, Twitter DM, text... any channel you can imagine.
Here are some company milestones: